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The Great Game

Tech, tax and the global growth
of video gaming

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Cover image - The Great Game

AI and User Generated Content in Video Games

Artificial intelligence and user-generated content have long been embedded in video games, enhancing the immersive experience and widening the appeal of games.

The world of gaming has a vast and diverse ecosystem – with niche developers competing alongside behemoths worth billions of dollars amid ongoing consolidation. In 2022 alone there were 222 mergers and acquisitions. Much of this intense activity and investment was driven by the desire to strengthen games portfolios, ride the mobile gaming wave, or reach down the indie value chain to specialists in the technology of game engines, game development and in-game advertising.

Topics in this Report

  • The Game-Changer
  • Comparative Operating Costs
  • Exciting But Challenging Landscape
  • The Incentive Game

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